{"id":17398,"date":"2025-03-22T08:00:00","date_gmt":"2025-03-22T07:00:00","guid":{"rendered":"https:\/\/lama-fortune.com\/?p=17398"},"modified":"2025-03-19T12:57:23","modified_gmt":"2025-03-19T11:57:23","slug":"nicolas-hieronimus-fortune","status":"publish","type":"post","link":"https:\/\/old.lama-fortune.com\/en\/nicolas-hieronimus-fortune\/","title":{"rendered":"Nicolas Hieronimus Fortune: The Financial Ascension of L'Or\u00e9al's CEO"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Nicolas Hieronimus Fortune<\/h2>\n\n\n\n<p><strong>Nicolas Hieronimus<\/strong> is a French businessman. He rose through the ranks at <strong><a href=\"https:\/\/lama-fortune.com\/top-10-femmes-les-plus-riches-de-france\/\">L'Or\u00e9al <\/a><\/strong>to become <strong>CEO <\/strong>at <strong>2021<\/strong>. He began his career in <strong>1987 <\/strong>as Product Manager and progressed through the company, holding key positions in various divisions.<\/p>\n\n\n\n<p>His career at L'Or\u00e9al has been marked by innovation and significant growth.<\/p>\n\n\n\n<p>Under his leadership, L'Or\u00e9al enjoyed impressive growth. The company achieved sales of <strong>44.5 billion euros<\/strong> for the year <strong>2023<\/strong>up from <strong>40.2 billion<\/strong> of the previous year.<\/p>\n\n\n\n<p>Hieronimus emphasizes technological innovation, with products such as motorized lipstick applicators and advanced hair dryers. He sees L'Or\u00e9al as a \"technology company\" in the beauty field.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-1-scaled-e1742384837498-1024x683.webp\" alt=\"Nicolas Hieronimus - illustration photo of Nicolas Hieronimus Fortune article\" class=\"wp-image-20015\" srcset=\"https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-1-scaled-e1742384837498-1024x683.webp 1024w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-1-scaled-e1742384837498-300x200.webp 300w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-1-scaled-e1742384837498-768x512.webp 768w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-1-scaled-e1742384837498.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Nicolas Hieronimus<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">What you need to know about Nicolas Hieronimus<\/h2>\n\n\n\n<p>Nicolas Hieronimus, <strong>born January 3, 1964<\/strong> \u00e0 <strong>Paris<\/strong>is an emblematic figure in the cosmetics industry, and since the <strong>May 1, 2021<\/strong> the position of General Manager <strong>L'Or\u00e9al group<\/strong>the world leader in the sector.<\/p>\n\n\n\n<p>His career with the company began in <strong>1987<\/strong>The company's success is the result of its strategic vision and in-depth expertise in the beauty market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Origins and training<\/h3>\n\n\n\n<p>Son of a <strong><a href=\"https:\/\/lama-fortune.com\/cyril-hanouna-fortune\/\">television producer<\/a><\/strong> and a <strong>aerospace engineer<\/strong>Nicolas Hieronimus grew up in an intellectually stimulating environment. After graduating from high school at the age of <strong>16 years old<\/strong>it integrates <strong>ESSEC <\/strong>at <strong>1981<\/strong>one of France's leading business schools, and graduates <strong>graduated in 1985<\/strong> with <strong>a specialization in marketing<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Beginnings at L'Or\u00e9al and Professional Ascension<\/h3>\n\n\n\n<p>Visit <strong>1987<\/strong>Hieronimus joins L'Or\u00e9al as a <strong>product manager at Garnier<\/strong>. He quickly distinguished himself by his ability to innovate and understand consumer expectations. As Marketing Director of Laboratoires Garnier in the <strong>1990<\/strong>He was involved in the development and launch of flagship ranges such as Fructis for hair care and Movida for hair color.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-2-scaled-e1742384934994-1024x682.webp\" alt=\"Nicolas Hieronimus - illustration photo of Nicolas Hieronimus Fortune article\" class=\"wp-image-20016\" srcset=\"https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-2-scaled-e1742384934994-1024x682.webp 1024w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-2-scaled-e1742384934994-300x200.webp 300w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-2-scaled-e1742384934994-768x511.webp 768w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-2-scaled-e1742384934994.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Nicolas Hieronimus<\/figcaption><\/figure>\n\n\n\n<p>His international career began in <strong>1998 <\/strong>when he took over as head of <strong>Garnier <\/strong>and <strong>Maybelline <\/strong>at <strong>United Kingdom<\/strong>where he successfully introduced <strong>Fructis range<\/strong> and establishes the Maybelline brand on the British market. Visit <strong>2000<\/strong>he was appointed <strong>General Manager, L'Or\u00e9al Paris France<\/strong>then <strong>General Manager International, L'Or\u00e9al Paris<\/strong>orchestrating the globalization of the brand and the launch of new skincare ranges.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Accelerated Responsibility and Innovation<\/h3>\n\n\n\n<p>Visit <strong>2005<\/strong>Hieronimus became General Manager of L'Or\u00e9al Mexico, strengthening the Group's presence in this emerging market. Three years later, in <strong>2008<\/strong>he was appointed General Manager of the Professional Products Division, where he contributed to the launch of <strong>Inoa coloring<\/strong>a major innovation in the field.<\/p>\n\n\n\n<p>His rise continues in <strong>2011 <\/strong>when he took over as head of <strong>L'Or\u00e9al Luxe<\/strong>the group's high-end division. Under his leadership, this division has undergone a significant transformation, with brands moving upmarket, image modernization and a focus on the customer experience. He also oversaw strategic acquisitions, notably those of<strong>Urban Decay<\/strong>, <strong>IT Cosmetics<\/strong> and <strong>Atelier Cologne<\/strong>and ensures license extension <strong>Armani <\/strong>as well as obtaining the <strong>Valentino<\/strong>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"1024\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-3-668x1024.webp\" alt=\"Nicolas Hieronimus - illustration photo of Nicolas Hieronimus Fortune article\" class=\"wp-image-20019\" style=\"width:668px;height:auto\" srcset=\"https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-3-668x1024.webp 668w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-3-196x300.webp 196w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-3-768x1177.webp 768w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-3.webp 1000w\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" \/><figcaption class=\"wp-element-caption\">Nicolas Hieronimus at THE FRAGRANCE FOUNDATION 2023<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Visit <strong>2013<\/strong>While retaining the presidency of L'Or\u00e9al Luxe, he was appointed Vice President and General Manager of the Selective Divisions, encompassing Luxury, Active Cosmetics and Professional Products. At <strong>2017<\/strong>At L'Or\u00e9al, he became Executive Vice President in charge of the Consumer Products, Active Cosmetics, L'Or\u00e9al Luxe and Professional Products divisions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Appointment as Managing Director<\/h3>\n\n\n\n<p>Visit<strong> May 1, 2021<\/strong>Nicolas Hieronimus becomes<strong> the sixth CEO in L'Or\u00e9al's history<\/strong>succeeding <strong>Jean-Paul Agon<\/strong>who remains Chairman of the Board. This appointment is the crowning achievement of more than three decades dedicated to the company, during which he has made a significant contribution to its expansion and adaptation to market trends.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"492\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2025\/02\/Nicolas-Hieronimus-et-Jean-Paul-Agon-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune.webp\" alt=\"Nicolas Hieronimus and Jean-Paul Agon - photo illustrating the article Nicolas Hieronimus Fortune\" class=\"wp-image-20017\" srcset=\"https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Jean-Paul-Agon-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune.webp 650w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Jean-Paul-Agon-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-300x227.webp 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Managerial Approach and Strategic Vision<\/h3>\n\n\n\n<p>Hieronimus is renowned for its collaborative approach and openness to innovation. He encourages experimentation and the adoption of new technologies to meet changing consumer expectations. Under his leadership, L'Or\u00e9al has strengthened its commitment to sustainability and inclusiveness, reflecting a modern vision of beauty.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Personal wealth and recognition<\/h3>\n\n\n\n<p>As CEO of L'Or\u00e9al, Nicolas Hieronimus enjoys a remuneration package in line with the standards of the heads of major multinationals. Although precise details of his personal fortune are not publicly available, his position at the head of a company generating billions of euros in sales implies a substantial remuneration package, consisting of salary, bonus and share in the company's performance. Nicolas Hieronimus' fortune is estimated in the <strong>45 million euros<\/strong>.<\/p>\n\n\n\n<p>Visit <strong>2016<\/strong>He was made a knight of the L\u00e9gion d'honneur, in recognition of his contribution to French industry and his role in L'Or\u00e9al's international expansion.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Personal Life<\/h3>\n\n\n\n<p>Married to <strong>G\u00e9raldine Hieronimus<\/strong>n\u00e9e Lefebvre, Nicolas is the father of two boys. Despite his professional responsibilities, he attaches particular importance to his family life and strives to maintain a balance between his professional and personal commitments.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2025\/02\/Nicolas-Hieronimus-et-Sa-femme-Geraldine-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-e1742385056254-1024x683.webp\" alt=\"Nicolas Hieronimus and his wife Geraldine - illustration photo of Nicolas Hieronimus Fortune article\" class=\"wp-image-20018\" srcset=\"https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Sa-femme-Geraldine-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-e1742385056254-1024x683.webp 1024w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Sa-femme-Geraldine-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-e1742385056254-300x200.webp 300w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Sa-femme-Geraldine-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-e1742385056254-768x512.webp 768w, https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-et-Sa-femme-Geraldine-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-e1742385056254.webp 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Nicolas Hieronimus and his wife Geraldine<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Summary<\/h2>\n\n\n\n<p>Nicolas Hieronimus is a French executive and CEO of L'Or\u00e9al since 2021. He joined the company in 1987, and has risen through the ranks thanks to his marketing expertise and strategic vision. Under his leadership, L'Or\u00e9al has enjoyed impressive growth, reaching sales of 44.5 billion euros in 2023. He focuses on technological innovation, with connected, high-performance beauty products. Hieronimus attaches major importance to sustainability and inclusiveness, making L'Or\u00e9al a leader in \"technological beauty\". His career embodies an exceptional success story in the global cosmetics industry.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently asked questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">What was Nicolas Hieronimus' career path at L'Or\u00e9al?<\/h3>\n\n\n\n<p>Nicolas Hieronimus has been with L'Or\u00e9al for over 35 years. He began as a product manager in 1987. Over the years, he has risen through the ranks to occupy increasingly senior management positions.<\/p>\n\n\n\n<p>Before becoming CEO, he headed the Garnier Maybelline division in the UK.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How has Nicolas Hieronimus shaped L'Or\u00e9al?<\/h3>\n\n\n\n<p>Under the leadership of Nicolas Hieronimus, L'Or\u00e9al has transformed itself into a \"technological beauty\" company. He has focused on digital innovation and new technologies to modernize the brand's product offering and customer experience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What are Nicolas Hieronimus's main achievements as CEO?<\/h3>\n\n\n\n<p>Since his appointment as CEO in 2021, Nicolas Hieronimus has enabled L'Or\u00e9al to increase its sales. Revenues have risen from \u20ac40.2 billion to \u20ac44.5 billion for fiscal year 2023.<\/p>\n\n\n\n<p>This growth testifies to the company's efficient management.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What vision does Nicolas Hieronimus have for L'Or\u00e9al?<\/h3>\n\n\n\n<p>Nicolas Hieronimus wants L'Or\u00e9al to remain at the forefront of innovation in the beauty sector. He relies on technology and research to create innovative products.<\/p>\n\n\n\n<p>Its aim is to meet the changing needs of consumers while remaining true to the brand's values.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How does Nicolas Hieronimus' management influence L'Or\u00e9al's image?<\/h3>\n\n\n\n<p>Under the leadership of Nicolas Hieronimus, L'Or\u00e9al strengthens its position as world leader in beauty. Its strategy of innovation and technology is helping to modernize the brand's image.<\/p>\n\n\n\n<p>This enables L'Or\u00e9al to remain relevant and attractive in the highly competitive international cosmetics market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What strategies is Nicolas Hieronimus adopting for L'Or\u00e9al's growth?<\/h3>\n\n\n\n<p>Nicolas Hieronimus is focusing on several areas to ensure L'Or\u00e9al's continued growth:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Major investments in research and development<\/li>\n\n\n\n<li>Adoption of new technologies in products and services<\/li>\n\n\n\n<li>Expansion in emerging markets<\/li>\n\n\n\n<li>Strategic acquisitions of innovative brands<\/li>\n\n\n\n<li>Focus on sustainable development and social responsibility<\/li>\n<\/ul>\n\n\n\n<p>These approaches are designed to keep L'Or\u00e9al competitive and stimulate long-term growth.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Nicolas Hieronimus Fortune Nicolas Hieronimus is a French businessman. He rose through the ranks at L'Or\u00e9al to become CEO...<\/p>","protected":false},"author":3,"featured_media":20014,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[4,95],"tags":[68,214,113,126,216,41,96,115,128],"class_list":["post-17398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industriel","category-mode","tag-art","tag-cosmetique","tag-femme","tag-france","tag-industrie","tag-milliard","tag-mode","tag-service","tag-us"],"taxonomy_info":{"category":[{"value":4,"label":"Industriel"},{"value":95,"label":"Mode"}],"post_tag":[{"value":68,"label":"Art"},{"value":214,"label":"Cosm\u00e9tique"},{"value":113,"label":"Femme"},{"value":126,"label":"France"},{"value":216,"label":"Industrie"},{"value":41,"label":"Milliard"},{"value":96,"label":"Mode"},{"value":115,"label":"Service"},{"value":128,"label":"US"}]},"featured_image_src_large":["https:\/\/media.lama-fortune.com\/2025\/02\/Nicolas-Hieronimus-photo-dillustration-de-larticle-Nicolas-Hieronimus-Fortune-scaled-e1742384797989-1024x683.webp",1024,683,true],"author_info":{"display_name":"Martin Moth\u00e9","author_link":"https:\/\/old.lama-fortune.com\/en\/author\/mmothe\/"},"comment_info":0,"category_info":[{"term_id":4,"name":"Industriel","slug":"industriel","term_group":0,"term_taxonomy_id":4,"taxonomy":"category","description":"","parent":0,"count":122,"filter":"raw","cat_ID":4,"category_count":122,"category_description":"","cat_name":"Industriel","category_nicename":"industriel","category_parent":0},{"term_id":95,"name":"Mode","slug":"mode","term_group":0,"term_taxonomy_id":95,"taxonomy":"category","description":"","parent":0,"count":229,"filter":"raw","cat_ID":95,"category_count":229,"category_description":"","cat_name":"Mode","category_nicename":"mode","category_parent":0}],"tag_info":[{"term_id":68,"name":"Art","slug":"art","term_group":0,"term_taxonomy_id":68,"taxonomy":"post_tag","description":"","parent":0,"count":381,"filter":"raw"},{"term_id":214,"name":"Cosm\u00e9tique","slug":"cosmetique","term_group":0,"term_taxonomy_id":214,"taxonomy":"post_tag","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":113,"name":"Femme","slug":"femme","term_group":0,"term_taxonomy_id":113,"taxonomy":"post_tag","description":"","parent":0,"count":166,"filter":"raw"},{"term_id":126,"name":"France","slug":"france","term_group":0,"term_taxonomy_id":126,"taxonomy":"post_tag","description":"","parent":0,"count":284,"filter":"raw"},{"term_id":216,"name":"Industrie","slug":"industrie","term_group":0,"term_taxonomy_id":216,"taxonomy":"post_tag","description":"","parent":0,"count":3,"filter":"raw"},{"term_id":41,"name":"Milliard","slug":"milliard","term_group":0,"term_taxonomy_id":41,"taxonomy":"post_tag","description":"","parent":0,"count":163,"filter":"raw"},{"term_id":96,"name":"Mode","slug":"mode","term_group":0,"term_taxonomy_id":96,"taxonomy":"post_tag","description":"","parent":0,"count":236,"filter":"raw"},{"term_id":115,"name":"Service","slug":"service","term_group":0,"term_taxonomy_id":115,"taxonomy":"post_tag","description":"","parent":0,"count":51,"filter":"raw"},{"term_id":128,"name":"US","slug":"us","term_group":0,"term_taxonomy_id":128,"taxonomy":"post_tag","description":"","parent":0,"count":173,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/17398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/comments?post=17398"}],"version-history":[{"count":0,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/17398\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media\/20014"}],"wp:attachment":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media?parent=17398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/categories?post=17398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/tags?post=17398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}