{"id":4274,"date":"2024-08-07T19:35:39","date_gmt":"2024-08-07T17:35:39","guid":{"rendered":"https:\/\/lama-fortune.com\/?p=4274"},"modified":"2025-02-13T13:17:25","modified_gmt":"2025-02-13T12:17:25","slug":"thomas-baert-chinafloors","status":"publish","type":"post","link":"https:\/\/old.lama-fortune.com\/en\/thomas-baert-chinafloors\/","title":{"rendered":"Thomas Baert: Flooring revolutionary with a 73 million euro fortune"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Thomas Baert<\/h2>\n\n\n\n<p>Thomas <a href=\"https:\/\/lama-fortune.com\/jan-baert-mediahuis-fortune\/\">Baert<\/a> has built an impressive career in the flooring industry, particularly in Asia. Originally from Belgium, he moved to China where he launched <em>Chinafloors<\/em>a company<strong> specialized in<a href=\"https:\/\/lama-fortune.com\/jan-de-clerck-domo\/\" data-type=\"post\" data-id=\"545\"> parquet and carpet production<\/a>.<\/strong> He also founded <em><strong>Rugmax<\/strong><\/em> in Beijing. These companies employ around 1,300 people and benefit from a worldwide presence through<strong> <em>Creative Flooring Solutions (CFL)<\/em><\/strong>. CFL, known for its innovative flooring solutions, spans several continents with production sites in Vietnam, the USA, China and Taiwan. <strong>Thomas Baert has created a fortune of over \u20ac73,367,200. <\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"550\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/08\/domotex.png\" alt=\"chinaflorr logo managed by Thomas Baert\" class=\"wp-image-5419\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/08\/domotex.png 900w, https:\/\/media.lama-fortune.com\/2024\/08\/domotex-300x183.png 300w, https:\/\/media.lama-fortune.com\/2024\/08\/domotex-768x469.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<p>Baert is renowned for its commitment to innovation, particularly in<strong>s SPC and PVC products,<\/strong> which are prized for their waterproofing and durability. Brands such as <em>Firmfit<\/em>, <em>Novocore<\/em> and <em>Tenacity<\/em> illustrate this innovative approach. His efforts are also reflected in his close collaborations with designers, architects and other building professionals.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/08\/cozy-spacious-room-scaled.jpg\" alt=\"Floor created by chinafloor and managed by Thomas Baert\" class=\"wp-image-5422\" style=\"aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/08\/cozy-spacious-room-scaled.jpg 2560w, https:\/\/media.lama-fortune.com\/2024\/08\/cozy-spacious-room-300x200.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/08\/cozy-spacious-room-1024x683.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/08\/cozy-spacious-room-768x512.jpg 768w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<p>Baert's hub in Calhoun, Georgia, bears witness to its strategic integration of the North American market, while remaining competitive in the face of customs duties and economic challenges.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"678\" height=\"452\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/08\/image-3.jpg\" alt=\"CFL company logo \" class=\"wp-image-5425\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/08\/image-3.jpg 678w, https:\/\/media.lama-fortune.com\/2024\/08\/image-3-300x200.jpg 300w\" sizes=\"auto, (max-width: 678px) 100vw, 678px\" \/><\/figure>\n<\/div>\n\n\n<p>In terms of sustainable development, <strong>CFL highlights initiatives on<a href=\"https:\/\/lama-fortune.com\/famille-van-gorp-raf\/\" data-type=\"post\" data-id=\"16\"> recycling<\/a> and carbon footprint reduction<\/strong>This has helped to build a reputation for environmentally-friendly business practices. As a result, the company has built up a reputation and assets of over 70 million euros. <\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Belgian-born Thomas Baert made his mark on the Asian flooring industry by founding Chinafloors and Rugmax in Beijing. With around 1,300 employees, his company Creative Flooring Solutions (CFL) enjoys a global presence, with production sites in Vietnam, the USA, China and Taiwan. Thanks to its commitment to innovation and sustainable development, Baert has built up a fortune of over 73 million euros. Discover how its innovative brands, such as Firmfit, Novocore and Tenacity, have revolutionized the flooring market.<\/p>","protected":false},"author":3,"featured_media":5418,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[98,4,38,28,29],"tags":[5,99,6,30,31],"class_list":["post-4274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bois","category-industriel","category-mobilier","category-plastique","category-recyclage","tag-belgique","tag-bois","tag-industiel","tag-plastique","tag-recyclage"],"taxonomy_info":{"category":[{"value":98,"label":"Bois"},{"value":4,"label":"Industriel"},{"value":38,"label":"Mobilier"},{"value":28,"label":"Plastique"},{"value":29,"label":"Recyclage"}],"post_tag":[{"value":5,"label":"Belgique"},{"value":99,"label":"Bois"},{"value":6,"label":"Industiel"},{"value":30,"label":"Plastique"},{"value":31,"label":"Recyclage"}]},"featured_image_src_large":["https:\/\/media.lama-fortune.com\/2024\/08\/Thomas-Baert.jpg?1722942258",900,550,false],"author_info":{"display_name":"Martin Moth\u00e9","author_link":"https:\/\/old.lama-fortune.com\/en\/author\/mmothe\/"},"comment_info":0,"category_info":[{"term_id":98,"name":"Bois","slug":"bois","term_group":0,"term_taxonomy_id":98,"taxonomy":"category","description":"","parent":0,"count":29,"filter":"raw","cat_ID":98,"category_count":29,"category_description":"","cat_name":"Bois","category_nicename":"bois","category_parent":0},{"term_id":4,"name":"Industriel","slug":"industriel","term_group":0,"term_taxonomy_id":4,"taxonomy":"category","description":"","parent":0,"count":122,"filter":"raw","cat_ID":4,"category_count":122,"category_description":"","cat_name":"Industriel","category_nicename":"industriel","category_parent":0},{"term_id":38,"name":"Mobilier","slug":"mobilier","term_group":0,"term_taxonomy_id":38,"taxonomy":"category","description":"","parent":0,"count":187,"filter":"raw","cat_ID":38,"category_count":187,"category_description":"","cat_name":"Mobilier","category_nicename":"mobilier","category_parent":0},{"term_id":28,"name":"Plastique","slug":"plastique","term_group":0,"term_taxonomy_id":28,"taxonomy":"category","description":"","parent":0,"count":17,"filter":"raw","cat_ID":28,"category_count":17,"category_description":"","cat_name":"Plastique","category_nicename":"plastique","category_parent":0},{"term_id":29,"name":"Recyclage","slug":"recyclage","term_group":0,"term_taxonomy_id":29,"taxonomy":"category","description":"","parent":0,"count":11,"filter":"raw","cat_ID":29,"category_count":11,"category_description":"","cat_name":"Recyclage","category_nicename":"recyclage","category_parent":0}],"tag_info":[{"term_id":5,"name":"Belgique","slug":"belgique","term_group":0,"term_taxonomy_id":5,"taxonomy":"post_tag","description":"","parent":0,"count":287,"filter":"raw"},{"term_id":99,"name":"Bois","slug":"bois","term_group":0,"term_taxonomy_id":99,"taxonomy":"post_tag","description":"","parent":0,"count":28,"filter":"raw"},{"term_id":6,"name":"Industiel","slug":"industiel","term_group":0,"term_taxonomy_id":6,"taxonomy":"post_tag","description":"","parent":0,"count":66,"filter":"raw"},{"term_id":30,"name":"Plastique","slug":"plastique","term_group":0,"term_taxonomy_id":30,"taxonomy":"post_tag","description":"","parent":0,"count":14,"filter":"raw"},{"term_id":31,"name":"Recyclage","slug":"recyclage","term_group":0,"term_taxonomy_id":31,"taxonomy":"post_tag","description":"","parent":0,"count":8,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/4274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/comments?post=4274"}],"version-history":[{"count":0,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/4274\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media\/5418"}],"wp:attachment":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media?parent=4274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/categories?post=4274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/tags?post=4274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}