{"id":597,"date":"2024-04-15T11:50:15","date_gmt":"2024-04-15T09:50:15","guid":{"rendered":"https:\/\/lama-fortune.com\/?p=597"},"modified":"2025-02-13T11:50:27","modified_gmt":"2025-02-13T10:50:27","slug":"beerens-automobile-family","status":"publish","type":"post","link":"https:\/\/old.lama-fortune.com\/en\/famille-beerens-automobile\/","title":{"rendered":"Beerens family: \u20ac101m automotive empire from a bakery in Antwerp"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Beerens family <\/h2>\n\n\n\n<p>The Beerens family is best known for its activities in the<strong><a href=\"https:\/\/lama-fortune.com\/category\/automobile\/\" data-type=\"category\" data-id=\"64\"> the automotive sector,<\/a><\/strong> including vehicle leasing and trading through the <strong>Beerens Groep<\/strong>located in 's Gravenwezel, province of Antwerp. The story of this family began with Marcel Beerens, who started out as a baker, but turned his business towards large-scale bakeries. <a href=\"https:\/\/lama-fortune.com\/category\/agroalimentaire\/\" data-type=\"category\" data-id=\"17\">food distribution <\/a>before turning to the automotive industry. The company's culinary roots are still symbolized by the name of their top holding company, <strong>\"The best bread<\/strong>reflecting the heritage of their natural food beginnings.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7f6e5e2bfc&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7f6e5e2bfc\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/03\/beautiful-girls-buys-buns-bakery-scaled.jpg\" alt=\"Beerens family bakery \" class=\"wp-image-2331\" style=\"aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/03\/beautiful-girls-buys-buns-bakery-scaled.jpg 1920w, https:\/\/media.lama-fortune.com\/2024\/03\/beautiful-girls-buys-buns-bakery-300x200.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/03\/beautiful-girls-buys-buns-bakery-1024x683.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/03\/beautiful-girls-buys-buns-bakery-768x512.jpg 768w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Capital<\/strong>: \u20ac101 145 000<\/li>\n\n\n\n<li><strong>Trend<\/strong>: Growth<\/li>\n<\/ul>\n\n\n\n<p>Thanks to Erwin, who took over the bankrupt Antwerp-area car company in 1994, the Beerens family has extended its influence within the car dealership industry.<\/p>\n\n\n\n<p><strong>Company development<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>1994<\/strong>Acquisition of the Antwerpse <strong>Automobielmaatschappij<\/strong>.<\/li>\n\n\n\n<li>Main dealer for VW group vehicles, second largest outside Brussels.<\/li>\n\n\n\n<li>Disposal of 10 concessions <strong>VW to Brussels importer D'Ieteren in 2014.<\/strong><\/li>\n\n\n\n<li>Job preservation for the 180 employees concerned.<\/li>\n\n\n\n<li>Diversification with the sale of Nissan dealerships.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7f6e5e3021&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7f6e5e3021\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/03\/young-male-mechanic-examining-engine-hood-car-repair-garage-scaled.jpg\" alt=\"Repairs to the Beerens family&#039;s imported caravan \" class=\"wp-image-2333\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/03\/young-male-mechanic-examining-engine-hood-car-repair-garage-scaled.jpg 2560w, https:\/\/media.lama-fortune.com\/2024\/03\/young-male-mechanic-examining-engine-hood-car-repair-garage-300x200.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/03\/young-male-mechanic-examining-engine-hood-car-repair-garage-1024x683.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/03\/young-male-mechanic-examining-engine-hood-car-repair-garage-768x512.jpg 768w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p><strong>Current activities<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Operators of official concessions.<\/li>\n\n\n\n<li>B2 Cars: Used car showrooms.<\/li>\n\n\n\n<li>Leasense: Leasing company.<\/li>\n\n\n\n<li>Belcar: Service provider.<\/li>\n\n\n\n<li>Quadriga Car Rental: International trade in new and used vehicles.<\/li>\n\n\n\n<li>Beerens Classic: Trade in vintage vehicles.<\/li>\n\n\n\n<li>Smart Repair and NV Willy Depage.<\/li>\n<\/ul>\n\n\n\n<p><strong>Infrastructure<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Storage capacity of 200,000m\u00b2.<\/li>\n\n\n\n<li>Technical innovations such as state-of-the-art bodywork facilities and rapid repair services.<\/li>\n<\/ul>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7f6e5e33ab&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7f6e5e33ab\" class=\"wp-block-image size-large wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/03\/truck-carrier-with-mini-vans-asphalt-road-slovenia-1024x683.jpg\" alt=\"Car transport for the Beerens family \" class=\"wp-image-2336\" style=\"aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/old.lama-fortune.com\/wp-content\/uploads\/2024\/03\/truck-carrier-with-mini-vans-asphalt-road-slovenia-1024x683.jpg 1024w, https:\/\/old.lama-fortune.com\/wp-content\/uploads\/2024\/03\/truck-carrier-with-mini-vans-asphalt-road-slovenia-300x200.jpg 300w, https:\/\/old.lama-fortune.com\/wp-content\/uploads\/2024\/03\/truck-carrier-with-mini-vans-asphalt-road-slovenia-768x512.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>The Beerens family has transformed a humble bakery into a major player <strong>in the automotive industry<\/strong>by developing various facets and services relevant to current market needs, and has assets of over <strong>100 million euros<\/strong>. Their trajectory shows exemplary flexibility and adaptability over the generations.<\/p>","protected":false},"excerpt":{"rendered":"<p>Discover the remarkable rise of the Beerens family, from bakery to automotive empire valued at 101 million euros. Based in 's Gravenwezel, Antwerp, the Beerens Groep is a perfect illustration of the family's ability to innovate and adapt from a humble bakery to a major player in Belgium's automotive sector. <\/p>","protected":false},"author":3,"featured_media":2328,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[17,64,33],"tags":[40,66,5,32,27],"class_list":["post-597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-agroalimentaire","category-automobile","category-famille","tag-agroalimentaire","tag-automobile","tag-belgique","tag-entreprise-familiale","tag-flandre"],"taxonomy_info":{"category":[{"value":17,"label":"Agroalimentaire"},{"value":64,"label":"Automobile"},{"value":33,"label":"Famille"}],"post_tag":[{"value":40,"label":"Agroalimentaire"},{"value":66,"label":"Automobile"},{"value":5,"label":"Belgique"},{"value":32,"label":"Entreprise Familiale"},{"value":27,"label":"Flandre"}]},"featured_image_src_large":["https:\/\/media.lama-fortune.com\/2024\/03\/white-floor-new-car-parking-1024x684.jpg",1024,684,true],"author_info":{"display_name":"Martin Moth\u00e9","author_link":"https:\/\/old.lama-fortune.com\/en\/author\/mmothe\/"},"comment_info":0,"category_info":[{"term_id":17,"name":"Agroalimentaire","slug":"agroalimentaire","term_group":0,"term_taxonomy_id":17,"taxonomy":"category","description":"","parent":0,"count":69,"filter":"raw","cat_ID":17,"category_count":69,"category_description":"","cat_name":"Agroalimentaire","category_nicename":"agroalimentaire","category_parent":0},{"term_id":64,"name":"Automobile","slug":"automobile","term_group":0,"term_taxonomy_id":64,"taxonomy":"category","description":"","parent":0,"count":67,"filter":"raw","cat_ID":64,"category_count":67,"category_description":"","cat_name":"Automobile","category_nicename":"automobile","category_parent":0},{"term_id":33,"name":"Famille","slug":"famille","term_group":0,"term_taxonomy_id":33,"taxonomy":"category","description":"","parent":0,"count":367,"filter":"raw","cat_ID":33,"category_count":367,"category_description":"","cat_name":"Famille","category_nicename":"famille","category_parent":0}],"tag_info":[{"term_id":40,"name":"Agroalimentaire","slug":"agroalimentaire","term_group":0,"term_taxonomy_id":40,"taxonomy":"post_tag","description":"","parent":0,"count":64,"filter":"raw"},{"term_id":66,"name":"Automobile","slug":"automobile","term_group":0,"term_taxonomy_id":66,"taxonomy":"post_tag","description":"","parent":0,"count":61,"filter":"raw"},{"term_id":5,"name":"Belgique","slug":"belgique","term_group":0,"term_taxonomy_id":5,"taxonomy":"post_tag","description":"","parent":0,"count":287,"filter":"raw"},{"term_id":32,"name":"Entreprise Familiale","slug":"entreprise-familiale","term_group":0,"term_taxonomy_id":32,"taxonomy":"post_tag","description":"","parent":0,"count":182,"filter":"raw"},{"term_id":27,"name":"Flandre","slug":"flandre","term_group":0,"term_taxonomy_id":27,"taxonomy":"post_tag","description":"","parent":0,"count":200,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/comments?post=597"}],"version-history":[{"count":0,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/posts\/597\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media\/2328"}],"wp:attachment":[{"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/media?parent=597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/categories?post=597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.lama-fortune.com\/en\/wp-json\/wp\/v2\/tags?post=597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}