{"id":654,"date":"2024-06-01T23:36:55","date_gmt":"2024-06-01T21:36:55","guid":{"rendered":"https:\/\/lama-fortune.com\/?p=654"},"modified":"2025-02-13T12:33:48","modified_gmt":"2025-02-13T11:33:48","slug":"somer-cartamundi-family","status":"publish","type":"post","link":"https:\/\/old.lama-fortune.com\/en\/famille-de-somer-cartamundi\/","title":{"rendered":"De Somer family: Pillar of Packaging and Gaming with a fortune of \u20ac275m"},"content":{"rendered":"<h2 class=\"wp-block-heading\">De Somer family<\/h2>\n\n\n\n<p>Van Genechten, the largest independent packaging producer <a href=\"https:\/\/lama-fortune.com\/category\/carton\/\" data-type=\"category\" data-id=\"102\">in Europe,<\/a> has a strong presence in the sector with twelve production units. These facilities contribute to the manufacture of over 200,000 tonnes of paperboard annually. The company employs approximately 1,600 people and generates consolidated sales of around<strong> 340 million euros and the family a fortune of over 250 million euros.<\/strong><\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7e0eac7e09&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7e0eac7e09\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"853\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/06\/famille-somer.jpg\" alt=\"photo of the De Somer family in front of their head office\" class=\"wp-image-3544\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/06\/famille-somer.jpg 1280w, https:\/\/media.lama-fortune.com\/2024\/06\/famille-somer-300x200.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/06\/famille-somer-1024x682.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/06\/famille-somer-768x512.jpg 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>In addition to its core business, the company also plays a significant role in the manufacture of card games through a holding of <strong>49 % in CartaMund<\/strong>i. 2009 marks the 175th anniversary of Van Genechten, which is preparing for the future under the leadership of the sixth generation of the founding family, embodied by Philippe de Somer and his 43-year-old son, Fr\u00e9d\u00e9ric de Somer.<\/p>\n\n\n\n<p>In the late 90s, Van Genechten had to adapt to competitive markets, leading to major restructuring following substantial financial losses. The high cost of labor in Belgium, in contrast to the high level of expenditure <strong>lower for Polish employees<\/strong>symbolizes the cost challenges facing the company.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7e0eac8133&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7e0eac8133\" class=\"aligncenter size-full is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"1603\" height=\"1080\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/06\/cartamundi_logo.jpg\" alt=\"Cartamundi logo produced by Famille De Somer\" class=\"wp-image-3547\" style=\"aspect-ratio:1.7777777777777777;object-fit:cover;width:804px;height:auto\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/06\/cartamundi_logo.jpg 1603w, https:\/\/media.lama-fortune.com\/2024\/06\/cartamundi_logo-300x202.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/06\/cartamundi_logo-1024x690.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/06\/cartamundi_logo-768x517.jpg 768w\" sizes=\"auto, (max-width: 1603px) 100vw, 1603px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n<p>The growth strategy was marked by the major acquisition of the traditional board game production units of the giant<strong> Hasbro in 2015. <\/strong>These units, located in the United States and Ireland, have significantly expanded Cartamundi's portfolio with<strong> legendary brands such as Monopoly<\/strong>.<\/p>\n\n\n\n<p>In addition, 2019 saw Cartamundi strengthen its presence in the US market by acquiring USPC, a manufacturer of iconic trading cards. Growing interest in \"cardistry\", art made with playing cards, closely aligns <strong>U<em>SPC to Cartamundi's vision,<\/em><\/strong> supported by brands such as Copag and now Bicycle, renowned for its limited editions so coveted by collectors.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69f7e0eac83ed&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69f7e0eac83ed\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1920\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/lama-fortune.com\/wp-content\/uploads\/2024\/06\/maria-lin-kim-IumYoHVeSmI-unsplash-scaled.jpg\" alt=\"Monopoly games produced by the De Somer family\" class=\"wp-image-3549\" srcset=\"https:\/\/media.lama-fortune.com\/2024\/06\/maria-lin-kim-IumYoHVeSmI-unsplash-scaled.jpg 2560w, https:\/\/media.lama-fortune.com\/2024\/06\/maria-lin-kim-IumYoHVeSmI-unsplash-300x225.jpg 300w, https:\/\/media.lama-fortune.com\/2024\/06\/maria-lin-kim-IumYoHVeSmI-unsplash-1024x768.jpg 1024w, https:\/\/media.lama-fortune.com\/2024\/06\/maria-lin-kim-IumYoHVeSmI-unsplash-768x576.jpg 768w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>The Covid-19 pandemic in 2020 led to an unprecedented boom for Cartamundi, driven by increased demand for card and board games. Despite factory closures at the beginning of the year, the mid-year upturn saw an influx of orders exceeding production capacity, propelling sales to an all-time high of 493 million euros, and the De Somer Family has <strong>assets of over \u20ac275,289,220<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>The De Somer family, head of Van Genechten and major shareholder in CartaMundi, has built an industrial empire valued at over 275 million euros, marking the history of packaging and gaming in Europe and beyond.<\/p>","protected":false},"author":3,"featured_media":3543,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[102,15,33,4],"tags":[5,103,13,32,27],"class_list":["post-654","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-carton","category-divertissement","category-famille","category-industriel","tag-belgique","tag-carton","tag-divertissement","tag-entreprise-familiale","tag-flandre"],"taxonomy_info":{"category":[{"value":102,"label":"Carton"},{"value":15,"label":"Divertissement"},{"value":33,"label":"Famille"},{"value":4,"label":"Industriel"}],"post_tag":[{"value":5,"label":"Belgique"},{"value":103,"label":"Carton"},{"value":13,"label":"Divertissement"},{"value":32,"label":"Entreprise 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